Video is by far the best way to communicate with your audience online and it should play an important role in your marketing strategy. if you’re not using video you’re missing a huge opportunity and no doubt falling behind your competitors. Every day more content is being delivered online by video 5 billion videos are viewed on youtube alone each day and it won’t be too long, before the majority of web content is predominantly video based.
When you’re investing in video for your business, it’s important to choose the right style to give your message impact. Should you choose Animation or live action video? There are benefits to both approaches:
Are you using video on your website? If you’re not, you’re missing a trick. What about your competitors? Are they getting the benefits of video while you’re missing out? If you’re unsure what benefits it could bring you, here are our top seven reasons to use video on your site: